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Authentic | Inclusive | Bold |
DARE TO BE
DEZZIE-G
What we're about.
In a world of masks and masquerades, our feet remain the most honest part of our body.
Our target market is the authentic client who shares our values of integrity, inclusion, attention to detail, being part of an authentic brand, lives for being exceptional and realising that caring for our planet means making deliberate choices!
In short, we are proud to be a South African brand that thrives on delivering above expectations …
Our range is niche and select. The mass market appeal or 'fast fashion' has never been what we are about. What is very important to us is exceptional and earth friendly products, where quality and comfort are paramount while exuding a sophisticated style. We are a little different, a unique brand offering, refreshing and cater for the like minded individual.
Our brand story centre's around integrity, so sustainability is our guiding light. Our packaging is earth friendly and plastic free. Our products are currently 95% plastic free with a view to eliminate plastic from all our products by 2030.
We are extremely proud to be a market leader in contributing towards reducing plastic consumption in the fashion and footwear market in South Africa !
This is very significant considering that between 2016 and 2021 the world produced 75% of the entire amount of plastic produced in the entire 20th century ! Currently packaging alone accounts for 40% of the world's plastic waste !
When these values are as important to you as they are to us, you will know that such products are not readily available in the mass market, that is where we are uniquely different ! Now, considering that our feet are the most honest part of our body and speak volumes for what we stand for in a world of masks and masquerades, we offer you the choice to make a bold statement of what you stand for !
We understand that our clients are a niche cut of sophisticated and elegant women as well as dapper gentlemen, who demand only the best out of life. We value the individuality and uniqueness of our clients who deserve beautiful, earth friendly products that save our planet while elevating their look and feel, making a subtle but bold statement in any setting ... season after season !
Dare to Be !
Our Products
Inspired by the café culture and the energy of the city and the vibrant life of the modern woman and dapper gentleman. This range caters for both men and women.
STREET RANGE
Inspired by individual expression of sophistication, the Luxe Range delivers elegant luxury the modern women would expect.
LUXE RANGE
All our ladies boots are genuine leather, handmade by artisanal craftsmen with meticulous attention to detail, Hats are 100% Pure Wool, slimline unisex design. Our Lifestyle Sneakers are designed in-house and made from genuine leather, unisex, with a unique mirror finish make them easy to clean and our Dazzle Laces add sparkle to any of our boots or sneakers for those who love a touch of bling with the Dezzie-G logo meticulously styled into the design to entrench our brand values ,style and quality.
IN A NUTSHELL
the Dezzie-G Story
Growing up as a small town boy in the rural areas of Southern Africa, Dezzie-G spent most of his formative years alone. Unable to adapt to the conformity of the corporate world, he embarked on a soul searching journey across continents enticed by the mystical realms of the East.
Here he found inspiration in the artisanal traditions of Asia. It was amidst these bustling streets that he connected with master craftsmen who now contribute their expertise to the creation of Dezzie-G's exquisite designs!
With bold undertones inspired by urban life, Dezzie-G taps into the pulse of the city's energy, where individuality and authenticity live.
Our team is committed to delivering designs that are our own and are not found in the mass market, of premium quality backed by the highest level of personal customer service and care measured against the best in the industry.
This is our brand identity, resonating with those who seek authenticity and style beyond the mainstream.
Welcome to our world !